Takeaways from first Outriders Meetup in Bucharest
Our first official Meetup is now behind us. Two after our Summit which opened all Outriders Network activities we hit the road. First stop was a bit crazy in Taipei alongside g0vtech Summit and then immediately we went to Romania. In between two events — Code for All and The Power of Storytelling we hosted our meeting for journalists.
As always the plan to cultivate open sharing culture among journalists and thus lead to having better stories developed. We felt that in Europe and all around the world there are many similar minded reporters who try to think the other, new, way. The first meetup confirmed our thoughts.
We saw a lot of potential for replication, comments and when I was sitting in the after place talking to many people I got new ideas, critics and inspiration. From comments submitted by participants — I see it was a similar feeling.
And that is awesome. For so many months Network was only on paper and when the project finally leaves the stage “we think” into “we know” — it’s really cool. We have 9 meetups ahead of us — so we have room to finalize the concept of single gathering and how we interact with the local community at the same time staying global.
Engaged journalism puts the community at the center of a news organization and treats journalism as a conversation between media and audience.
The reason why the media do not engage their readers is a fact that users are not used to a two-way relationship, sometimes they don’t understand it. Another reason is those small organizations don’t have time to study and use tools and case studies that can be used to make media more engaging
Some news organizations believe that you as a journalist have to constantly work with your readers (in social media, on personal webpage reporting what you are currently working on and why) and this is a part of the journaists contract. It increases trust.
One of a French news organization does a public newsroom in a different place each month where the local community can participate and talk to journalists. This is an opportunity to get feedback and story ideas.
You can’t be effective in getting money from people without telling them who you are, what you do and why you do it, how you work and how you spend their money.
Dimitris Xenakis from InsideStory
To rebuild trust it is necessary to engage readers. They are more willing to pay for stories if they are aware of the whole process of creating it. — When one starts understanding the mechanism, realize what are the issues there, what’s happening, then starts believing in what he or she is seeing and reading.
It’s not enough to focus only on readers, but also on journalists and connect them both with each other.
Inside Story started organizing open editorial meetings -#YourStory: On one hand, journalists were listening to readers ideas for their own story with a mentor — journalist. On the other hand, readers were involved in every stage of the working process. As a result, readers were more engaged and satisfied.
Engaged members are more keen to recommend your story, as friends recommendation is one of the three most effective ways to gain a new member, next to social media and weekly newsletter.
Jakub, ekhm 🙂
when you want to start a newsletter and run a successful one — think of email as a platform you use,
think about everything what you hate about newsletters — little information, being forced to click back, spammy character, etc — and don’t do it,
newsletters provide direct, uninterrupted by any algorithm, contact to your community,
sending out email is like printing magazine — once you hit the send button, there is no going back. You cannot update a story within a second, it stays there forever — fact checking is thus super important,
curating original stories through a newsletter is one of the best ways to build a community. It is not the easiest — as it takes a lot of time to produce a good magazine,
Our next Meetup will be held in Warsaw on November 6th and followed by Athens in December 2019.
Outriders Network is managed by Outriders, the publisher of an awarded portal Outride.rs and organizer of the Outriders Summit, Wachlarz in Poland and Compass in Ukraine. Our mission is to strengthen journalism across the globe. Our work is possible thanks to your support. We promote open and engaged journalism – we work for you, you support us, we share everything with others so journalism can strive.
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